Thursday, March 16, 2023

J.D. Power: People Are Happier With Their Vehicle's OEM Tires

j d power people are happier with their vehicle s oem tires

The tires that came on your car when it left the factory may or may not be from a big-name manufacturer, but in many cases, automakers equip custom-designed tires that look like off-the-shelf brands you can buy at the shop but are specially made to highlight the car’s strengths. J.D. Power’s 2023 U.S. Original Equipment Tire Customer Satisfaction Study found that those efforts have paid off with an increase in overall satisfaction from 2022.


The study ranks on a 1,000-point scale and found that overall satisfaction increased by five points in 2023 to 799. The improvement is linked to customer satisfaction with new gas vehicle tires, though J.D. Power notes a significant increase in satisfaction for EV tires. Eco-friendly tires can sometimes have poor ride and handling, so it’s promising to see improvements in that area. 


J.D. Power surveyed 21,151 vehicle owners of 2021 and 2022 vehicles. The study measures satisfaction in four categories: tire ride, wear, traction and handling, and appearance. Michelin ranked highest in the luxury vehicle segment, while Goodyear came second. Pirelli took the top spot in the passenger car segment, followed by Michelin and BFGoodrich. Michelin was highest for trucks and utility vehicles. 


[Image: Chris Teague]


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from TheTruthAboutCars https://www.thetruthaboutcars.com/cars/news-blog/j-d-power-people-are-happier-with-their-vehicle-s-oem-tires-44499889?utm_medium=auto&utm_source=rss&utm_campaign=all_full

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